The New Influence Playbook


External engagement is poised for the great reset

60% of CEOs’ rank better stakeholder engagement as a top 3 priority. Yet only 7% frequently align their organizations and the stakeholders interests. – McKinsey & Co., May 20, 2020, Survey.

Expect ESGs and SDGs commitments to shape the post-Covid reputational agenda.

Business as usual is no longer good enough.
New ways of thinking are critical as an expanding threat radar and greateraccountability to leadership for data driven results meets increased budgetpressures and work from home realities.

Professionals must skill up. High performing organisations are 5x more likely to use technology and metrics.

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With thanks to these Expert Contributors:

Miro Smriga: Global Reg. Affairs – Ajinomoto, CEO – ICAAS

Rodrigo Navarro: Presidente da ABRAMAT, Professor Fundação Getúlio Vargas (FGV) Brazil

Philip Brinkman: Mega Projects – ex-ExxonMobil

Peter O'Kane: Chairman – Strategy International

Ellora-Julie Parekh: Director of ESG and Regulatory Strategy Practice - McKinsey & Company

Paul Barrett: Global Head of Ext. Communications – ex-Novartis

Stephen Crisp: Dir. International Govt. Relations – Pearson

Elizabeth Hernandez: Head of External Affairs and Sustainability, Asia Pacific – Corteva Agriscience.